There’s no doubt that the way we expose an advertising matters very much. The location must be visible. Also, the context here plays the significant role. However, what does not change is the fact that people generally pay more attention to backlight images. This is the advantage of expo-lighting print on translucent backlit foil.

There’s no doubt that the way we expose an advertising matters very much. The location must be visible. Also, the context here plays the significant role. The advertising of some actual offer must be in a place everyone can see before entering a shop. While the advertising encouraging to return must be noticeable on the way out. However, what does not change is the fact that people generally pay more attention to backlight images. This is the advantage of expo-lighting print on translucent backlit.

Generally, the ability to take conscious decisions helps very much in life. With every advertising we must take under consideration many things.

The advertising must distinguish itself from the surrounding

Firstly, we must know the target audience well. Their interests and general profile so we could aim well with our message. Secondly, the general design so it is the most appealing to the target group. Thirdly, the best placement of the image in the context of the message. We must keep in mind many variables in mind, because the advertising must distinguish itself from the surrounding. Fourthly, the better lit is our image, generally the better. This is the best reason to try how advantageous is expo-lighting print. High-quality translucent backlit gives us the unique chance to direct the viewer’s attention.

The advantage of expo-lighting print on translucent backlit foil news cover
Ikonos @ Fespa Berlin 2018

Ikonos @ Fespa Berlin 2018

With FESPA 2018 behind us, we are already back in our offices, doing what we have promised you we would do. It was a very big satisfaction and pleasure to have met with such wonderful people from different parts of the world. We would like to thank all our partners...

read more
New distributor for Benelux

New distributor for Benelux

Media Ikonos is pleased to announce the appointment of ISCA Nederland B.V. as exclusive distributors for the Benelux region. ISCA Nederland B.V. have always aimed to provide highest quality equipments, materials and services by employing experienced staff who receive...

read more

PVC-free Products

gtag('set', {'user_id': 'USER_ID'}); // Set the user ID using signed-in user_id. ga('set', 'userId', 'USER_ID'); // Set the user ID using signed-in user_id.