There’s no doubt that the way we expose an advertising matters very much. The location must be visible. Also, the context here plays the significant role. However, what does not change is the fact that people generally pay more attention to backlight images. This is the advantage of expo-lighting print on translucent backlit foil.

There’s no doubt that the way we expose an advertising matters very much. The location must be visible. Also, the context here plays the significant role. The advertising of some actual offer must be in a place everyone can see before entering a shop. While the advertising encouraging to return must be noticeable on the way out. However, what does not change is the fact that people generally pay more attention to backlight images. This is the advantage of expo-lighting print on translucent backlit.

Generally, the ability to take conscious decisions helps very much in life. With every advertising we must take under consideration many things.

The advertising must distinguish itself from the surrounding

Firstly, we must know the target audience well. Their interests and general profile so we could aim well with our message. Secondly, the general design so it is the most appealing to the target group. Thirdly, the best placement of the image in the context of the message. We must keep in mind many variables in mind, because the advertising must distinguish itself from the surrounding. Fourthly, the better lit is our image, generally the better. This is the best reason to try how advantageous is expo-lighting print. High-quality translucent backlit gives us the unique chance to direct the viewer’s attention.

The advantage of expo-lighting print on translucent backlit foil news cover
New solution for cold lamination

New solution for cold lamination

Media Ikonos launches new product to the market which is LAM- PRO GPT L75A+. It is a cold lamination CAST, polypropylene protection film for any kind of graphics, images or large format displays. A transparent, self-adhesive PP CAST film can be used for short-term...

read more
Rema Days 06-08.02.2013

Rema Days 06-08.02.2013

We want to thank everyone who visited our stand at Rema Days in Warsaw. Your presence and interest in Media Ikonos offer exceeded our biggest expectations. It is surely a good sign for digital printing industry in 2013. See you in 2014 at the next edition of Rema Days...

read more
Ikonos invites to Rema Days

Ikonos invites to Rema Days

Media Ikonos would like to invite You to Rema Days, which will take place in Warsaw from 6th - 8th of February in Expo XXI Center. On our stand You will be able to see both our bestsellers and new products which will be launched in 2013. See You at Rema Days in...

read more

PVC-free Products

gtag('set', {'user_id': 'USER_ID'}); // Set the user ID using signed-in user_id. ga('set', 'userId', 'USER_ID'); // Set the user ID using signed-in user_id.